Thank You Thursdays
Thank You Thursdays was a program launched for New Seasons Market’s and New Leaf Community Markets’ loyalty program in Fall of 2021. The aim was to increase shopping on the stores’ statistically least busy days. Customers would receive a communication (email, MMS or SMS) at the beginning of the month letting them know that this discount would be valid every Thursday for the duration of the month. This program ran from September - November, 2021.
I was tasked with designing a logo lockup for each of the brands’ programs that would work with both their Neighbor Rewards look and feel, and with the overall brand aesthetic. I then designed assets for emails, MMS, and landing pages.
Final Thank You Thursday logos for New Seasons Market and New Leaf Community Markets Neighbor Rewards programs.
Introductory email for the New Seasons Market program.
Introductory email for the New Leaf Community Markets program.
Full set of New Seasons Market Thank You Thursday communcations: email, MMS, and landing page.
Full set of New Leaf Community Markets Thank You Thursday communcations: email, MMS, and landing page.